Tag: apple

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Technology predictions for 2013

The approaching end of the year marks the season of predictions for and by the technology industry for the next year, or three years, or decade. These are now flowing in nicely, so I thought I’d share some of mine.

Shine to rub off Apple
I don’t believe that the lustre that attaches to everything Apple does will save it from the ability of its competitors to do pretty much everything it does, but without the smugness. Some of this was deserved when it was the only company making smartphones, but this is no longer true. and despite the success of the iPhone 5, I wonder if its incremental approach – a slightly bigger screen and some nice to have features – will be enough to satisfy in the medium term. With no dictatorial obsessive at the top of a company organised and for around that individual’s modus operandi, can Apple make awesome stuff again, but in a more collective way?

We shall see, but I’m not holding my breath.

Touch screens
Conventional wisdom says that touchscreens only work when they are either horizontal and/or attached to a handheld device. It must be true: Steve Jobs said so. But have you tried using a touchscreen laptop? Probably not.

One reviewer has, though, and he makes a compelling case for them, suggesting that they don’t lead to gorilla arm, after all. I’m inclined to agree that a touchscreen laptop could become popular, as they share a style of interaction with users’ phones – and they’re just starting to appear. Could Apple’s refusal to make a touchscreen MacBook mean it’s caught wrong-footed on this one?

I predict that touchscreen laptops will become surprisingly popular.

Windows 8
Everyone’s a got a bit of a downer on Windows 8. After all, it’s pretty much Windows 7 but with a touchscreen interface slapped on top. Doesn’t that limit its usefulness? And since enterprises are only now starting to upgrade from Windows XP to Windows 7 — and this might be the last refresh cycle that sees end users being issued with company PCs — doesn’t that spell the end for Windows 8?

I predict that it will be more successful than many think: not because it’s especially great because it certainly has flaws, especially when used with a mouse, which means learning how to use the interface all over again.

In large part, this is because the next version of Windows won’t be three years away or more, which has tended to be the release cycle of new versions. Instead, Microsoft is aiming for a series of smaller, point releases, much as Apple does but hopefully without the annoying animal names from which it’s impossible to derive an understanding of whether you’ve got the latest version.

So Windows Blue – the alleged codename – is the next version and will take into account lessons from users’ experiences with Windows 8, and take account of the growth in touchscreens by including multi-touch. And it will be out in 2013, probably the third quarter.

Bring your own device
The phenomenon whereby firms no longer provide employees with a computing device but instead allow you to bring your own, provided it fulfils certain security requirements, will blossom.

IT departments hate this bring your own device policy because it’s messy and inconvenient but they have no choice. They had no choice from the moment the CEO walked into the IT department some years ago with his shiny new iPhone – he was the first because he was the only one able to afford one at that point – and commanded them to connect it to the company network. They had to comply and, once that was done, the floodgates opened. The people have spoken.

So if you work for an employer, expect hot-desking and office downsizing to continue as the austerity resulting from the failed economic policies of some politicians continue to be pursued, in the teeth of evidence of their failure.

In the datacentre
Storage vendors will be snapped up by the deep-pocketed big boys – especially Dell and HP – as they seek to compensate for their mediocre financial performance by buying companies producing new technologies, such as solid-state disk caching and tiering.

Datacentres will get bigger as cloud providers amalgamate, and will more or less be forced to consider and adopt software-defined networking (SDN) to manage their increasingly complex systems. SDN promises to do that by virtualising the network, in the same way as the other major datacentre elements – storage and computing – have already been virtualised.

And of course, now that virtualisation is an entirely mainstream technology, we will see even bigger servers hosting more complex and mission-critical applications such as transactional databases, as the overhead imposed by virtualisation shrinks with each new generation of technology. What is likely to lag however is the wherewithal to manage those virtualised systems, so expect to see some failures as virtual servers go walkabout.

Security
Despite the efforts of technologists to secure systems – whether for individuals or organisations, security breaches will continue unabated. Convenience trumps security every time, experience teaches us. And this means that people will find increasingly ingenious ways around technology designed to stop them walking around with the company’s customer database on a USB stick in their pocket, or exposing the rest of the world to a nasty piece of malware because they refuse to update their operating system’s defences.

That is, of course, not news at all, sadly.

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iPad? Just say no

If the world needed an iPad, why hasn’t one been invented before? Oh look: it has. Called the Newton when Apple launched it in 1992 – there were a couple of others released about the same time but the Newton got the headlines – it died in 1998 as not enough people bought it.

Will the iPad be different? Do you care?

Amid the inevitable hoopla and swooning going on in Applista diasporas at media outlets such as the Guardian and the BBC, let’s be clear: the iPad is a blown-up iPhone. And already we hear calls for there to be a cut-down version of the iPad so that you can carry it in your pocket. Thought that’s what an iPhone was…

The iPad’s remit seems to be more limited than the Newton’s. There’s no handwriting recognition for a start but it is very shiny, has bright colours and maybe the battery life is long enough to make it useful enough to carry around all day. I await review samples for verification. There’s no talk of local connectivity to either Mac or Windows, no talk of open access to all the applications you want, no talk of opening up the OS so that others can develop extensions or applications.

And for all of Jobs’ sneering at netbooks, mine works for hours on a single charge, runs Ubuntu quite happily – though I suspect that Windows 7 might actually be easier to to use in terms of getting everything working, but at least I have the choice.

As one blogger has already pointed out, this closed-world mentality could be the fatal flaw in the iPad’s shiny armour.

iPad? I don’t think so.

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Microsoft trashes its brand — with Apple the big winner

You have to wonder if Microsoft really knows what it’s doing. There’s a lot of hoo-hah around the Web about Windows 7, and how it’s going to fix Vista’s problems. Thing is, the signs are that it won’t — and that Apple will be the biggest winner.

That Microsoft understands it has a problem with Vista is obvious: the company took — what? — six years to drag Vista onto dealers’ shelves after the launch of Windows XP, following which Microsoft seemed to just squat on its haunches and watch the money roll in. In comparison, Windows 7, slated to launch later this year, follows hard on Vista’s heels, just over two years later.

Windows Vista’s done a lot of damage to Microsoft’s reputation and brand. The last sheer dog was Windows ME, which answered a question no-one asked (a bit like a Porsche Cayenne – only prettier) but proved to have all sorts of technical problems associated with it (not at all like a Porsche Cayenne, apparently).

But when ME was launched, messing with PCs was still by and large a minority sport.

No longer. Everyone and his or her dog has at least one PC. My sister-in-law, who knows close to nothing about computers, has two in her family — and guess who gets the tech support questions — but let’s just leave that one there. The point is that the brand is now ubiquitous, and Microsoft messes with it at its peril.

So the damage to Microsoft is proportionately bigger when it messes up as it has done with Vista — it’s so bad even people who know nothing about Vista notice. They notice that some of their old software doesn’t run properly any more. They notice too that they keep getting asked stupid questions to which they don’t know and couldn’t possibly be expected to know the answer. So of course they click OK — in which case, users quite reasonably say, why does the computer bother them at all?

Is Windows 7 going to fix these issues? We’re told so and I hope to be able to report on a copy on the release candidate in the not too distant future.

Just as important from Microsoft’s point of view is the enterprise market. A recent survey of over 1,100 IT managers and commissioned by KACE, a systems management company, found that “84 percent of IT staff polled do not have plans to upgrade existing Windows desktop and laptop systems to Windows 7 in the next year”.

Why aren’t IT managers following the Microsoft roadmap — assuming such a thing exists (Redmond used to flaunt one but hasn’t done so for years)? They cited software compatibility, cost of implementation, and the current economic environment as their main concerns.

The story told to me by the company’s Wynne White is that enterprises are sticking with XP for the time being. Some 89 per cent of the 500,000-plus desktops managed by KACE appliances use it, while just 1.89 per cent use Vista. For sure, deployments of new enterprise desktops are always slow — it’s the nature of the beast — but White reckoned that he could see at least five years’ life in XP yet.

And while they’re not going to Vista, they’re also being much more cautious with Win7. “People’s perception is positive but they’re being much more cautious in their approach,” he said.

“Eighty-four per cent are not going to adopt Windows 7 in the next 12 months, but more telling is that 72 per cent said they were more concerned about upgrading to Windows 7 than they were about staying with XP,” said White.

What all this suggests is that Windows has run out of steam. People no longer have any real reason to upgrade — if that’s the right word. It’s hard to avoid the conclusion that, for all intents and purposes, Windows XP is good enough: it’s easy to use, robust, stable, and reasonably secure (could do better, of course). Neither of its two successors offer all of that — and they’re just as expensive.

Linux looks to be a big desktop OS winner — at least in the enterprise. White reckoned that, in the 2007 version of this annual survey, 42 per cent said they’d switch to Linux, but two years later in 2009, half said they’d switch. And when asked if they either had switched or were in the process of switching, nine per cent said yes in 2007, 11 per cent in 2008 and 14 per cent this year.

But Linux isn’t the big beast Microsoft fears: it’s Apple. Between a half and a third of those IT managers said they were contemplating going Mac for their next tranche of desktops.

It’s hard to avoid the conclusion that Microsoft seems to be in the process of trashing its brand — and Apple looks to be the biggest picker-up of the pieces.

It’s just a major shame that Apple’s business model and contempt for its users is even less appetising than Microsoft’s…